Adjustable Bed Company Asks High Court To Consider Initial Interest Confusion

(August 30, 2021, 2:16 PM EDT) -- WASHINGTON, D.C. — The Eighth Circuit U.S. Court of Appeals erred in belatedly adopting the “outdated” doctrine of presale initial interest confusion, a bed and mattress seller tells the U.S. Supreme Court in an Aug. 11 petition for certiorari, arguing that the doctrine and the appeals court’s ruling fail to take into account the realities of online shopping....