Google AdWords User Appeals Dismissal Of Unfair Competition Suit To 9th Circuit

Mealey's (April 8, 2019, 7:30 AM EDT) -- SAN FRANCISCO — Asserting that Google LLC induces customers to use its AdWords program by misrepresenting the amount of valid clicks they will receive on their advertisements, a small business owner tells the Ninth Circuit U.S. Court of Appeals in a March 29 brief that his unfair competition and false advertising claims were wrongly dismissed without proper consideration of Google’s misrepresentations and his experts’ evidence of click fraud (Gurminder Singh v. Google LLC, No. 18-17035, 9th Cir.)....