Mealey's (April 11, 2019, 2:02 PM EDT) -- CHICAGO — The Seventh Circuit U.S. Court of Appeals heard oral arguments April 9 from The Gatorade Co. and a sports nutrition consulting firm as to whether the sports drink maker’s use of the term “sports fuel” in its marketing constituted trademark use and whether such use was fair under the Lanham Act (SportFuel Inc. v. PepsiCo Inc., et al., No. 18-3010, 7th Cir.)....